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Waco Alcohol Sales Report

Monthly revenue data for 78 reporting venues in Waco, Texas. Data through March 2026.

Sales data is filed by the 20th of the following month. 78 venues reported for March 2026 vs 144 for the month prior.

Total Revenue

$2.9M

March 2026

Year-over-Year

-46.5%

vs March 2025

Median Venue

Monthly revenue (excl. non-reporters)

Venues Reporting

78

144 prior month

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Revenue Trend

Revenue by Category — March 2026

Liquor

$1,722,252

60.2% of total

Beer

$862,025

30.1% of total

Wine

$259,900

9.1% of total

Cover Charges

$15,575

0.5% of total

Top 10 Highest-Grossing Venues in Waco

Ranked by March 2026 alcohol sales.

#VenueMar 2026Trailing 12mo
1The Backyard Bar Stage and Grill$236,982$1,830,056
2George’s Restaurant Bar & Catering$173,695$2,015,386
3Terry Black's Barbecue$128,370$1,413,631
4Scruffy Murphy's$115,047$1,174,135
5Hotel Herringbone$114,493$1,316,579
6George’s Restaurant Bar & Catering #2$113,453$1,429,191
7La Fiesta Restaurant & Cantina$110,061$1,165,862
8Bubba's 33$109,135$1,248,314
9Topgolf Waco$89,842$927,766
10Cricket's Draft House & Grill$88,590$1,167,943

Market Stats — Waco

Median Monthly Revenue

Per venue (excl. non-reporters)

New Licenses (90 days)

0

Permits opened recently

Closed Licenses (90 days)

0

Permits closed recently

Revenue by Venue Type in Waco

Trailing 12-month revenue broken down by venue category.

Restaurants

82 venues

$27.3M

Bars

36 venues

$18.0M

Hotels

13 venues

$4.3M

Activity Venues

13 venues

$3.9M

Private Clubs

4 venues

$1.6M

Nightclubs

2 venues

$948K

Live Music Venues

2 venues

$586K

Movie Theater

3 venues

$244K

Event Venues

4 venues

$184K

Stadiums

1 venues

$0

Monthly Revenue Trend

MonthTotalLiquorBeerWineVenues
March 2026$2.9M$1.7M$862K$260K78
February 2026$4.2M$2.5M$1.2M$411K144
January 2026$4.0M$2.1M$1.1M$310K147
December 2025$4.7M$2.8M$1.3M$430K148
November 2025$4.4M$2.6M$1.3M$421K149
October 2025$4.6M$2.7M$1.4M$420K149
September 2025$4.5M$2.6M$1.4M$346K152
August 2025$5.1M$3.0M$1.6M$388K152
July 2025$4.5M$2.7M$1.4M$345K153
June 2025$4.6M$2.8M$1.4M$332K155
May 2025$5.7M$3.5M$1.7M$439K161
April 2025$4.9M$3.0M$1.5M$399K159
March 2025$5.3M$3.3M$1.7M$395K157
February 2025$4.5M$2.7M$1.3M$395K156

See Also: Other Texas Cities

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